Seven Rules of Basic Internet Searching

With the global consciousness available on the World Wide Web, it is good to have skills to find this vast resource of online knowledge.

• First rule is that you should know the advanced abilities of the Search Engines (go to Advanced Search or Power Search, then read the instructions). Search Engines are the main doorway into the world of information on the Internet.
• Second rule is that you should use more than one Search Engine (they index different content).
• Third rule is that it is better to use the top Search Engines (Google, Yahoo!, Ask, MSN Live, AOL Search). They index more content.
• Fourth rule is to remember that most of the Internet is not indexed by the Search Engines. Learn about Portals and Gateways and the Invisible Web (see our web pages at http://www.e-clarity.us/research/resources.htm).
• Fifth rule is to plan your search. See "Which Search Engine When?" (http://www.philb.com/whichengine.htm), think about the terminology or phrases or lingo that would be on the pages and plan your search accordingly.
• Sixth rule is to examine what you are finding, then adjust your search tactics. When you look at what is coming back from a search attempt, you know how the engine/gateway/portal is responding to your request. You can then adjust your wording or use terminology that would show up in the pages you are trying to find.
• Seventh rule is that when all else fails, consult an expert. Once you know exactly what you are looking for and a reasonable search has not found it, most experts will make an effort to help you. Experts are found in associations, universities, leading industry companies or publications, and lobbyists.

If none of this works, consider hiring a professional researcher. You can contact me at rguffey@e-clarity.us or visit www.aiip.org. Happy Holidays!